For the last eight years I have worked as a writer, researcher, and investigative reporter for many well-known American independent media outlets. I have spent my time investigating digital surveillance technology, attacks on indigenous communities, and the overall growth of the government and corporate power. As someone working in this field, writing about topics which are often seen as controversial or “outside the mainstream” – censorship and personal attacks are part of the job description.
However, the attacks on independent media have rapidly increased in the last four years, with many formerly active journalistic outlets ceasing to exist due to lack of traffic and thus, lack of funds. We have seen outlets outright branded “fake news” or accused of collusion with the Russian government. Some channels and websites have been unable to apply for advertising or use certain digital products based on these labels. Some channels and reporters have been deleted off social media and other digital platforms altogether. And, if the social media managers don’t delete you, they might just use the algorithm to hide your posts, limiting your ability to interact with the public.
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ATTACK OF THE “FACT” CHECKERS
Perhaps the most insidious method is the recent use of “fact checkers” to limit the reach of an outlet, or simply brand them with the fake news scarlet letter to discourage readers from engaging. This has been increasing in the last 2 years and I personally know of several remaining indy media outlets who have had to decide whether or not to run certain articles or video reports out of fear they might be censored or banned. Of course, with the algorithmic games being played by social media platforms, most outlets are reaching a tiny fraction of what they once were.
Case in point, The Mind Unleashed. I have been part of the TMU team on and off for the last year or so. In that time we have been struggling to reach a small fraction of our 9 million Facebook followers. Part of the reason we are struggling to reach people is because we have the dubious recognition of being labeled fake news by Facebook and affiliated fact checkers.
In a recent article published in Newsweek Espanol, in partnership with Newsguard, The Mind Unleashed is described as a “site that promises to ‘promote and inspire unconventional thinking,’ but is actually dedicated to publishing falsehoods.”. The quote was in reference to a story TMU had written about the origins of COVID-19 and the potential for the virus to have been created as a bio weapon.
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Newsguard is one of a number of “fact checker” services which has proliferated since the election of Donald Trump to U.S. President. Newsguard is a browser plug-in for Chrome and Microsoft Edge that gives trustworthiness ratings to most of the internet’s top-trafficked sites. It uses a color coded system to warn readers of an article or website’s trustworthiness. In a previous investigation, TLAV writer Whitney Webb exposed the neoconservative roots of the Newsguard team. Webb wrote:
“Newsguard’s advisory board makes it clear that Newsguard was created to serve the interests of American oligarchy. Chief among Newsguard’s advisors are Tom Ridge, the first Secretary of Homeland Security under George W. Bush and Ret. General Michael Hayden, a former CIA director, a former NSA director and principal at the Chertoff Group, a security consultancy seeking to “advise corporate clients and governments, including foreign governments” on security matters that was co-founded by former Homeland Security Secretary Michael Chertoff, who also currently serves as the board chairman of major weapons manufacturer BAE systems.”
Newsguard started as a partnership between Steven Brill and Louis Gordon Crovitz, with Crovitz appearing to be the connection to the world of finance, media, and geopolitics. Crovitz held a number of positions at Dow Jones and at the Wall Street Journal, is a board member of Business Insider, a member of the Council on Foreign Relations, and claims to have been an “editor or contributor to books published by the American Enterprise Institute and Heritage Foundation.” As Webb noted, “the American Enterprise Institute (AEI) is one of the most influential neoconservative think tanks in the country and its ‘scholars,’ directors and fellows have included neoconservative figures like Paul Wolfowitz, Richard Perle, John Bolton and Frederick Kagan.”
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Most recently, Newsguard has created a list of “Websites Publishing False Coronavirus Information” and a list “Super Spreaders” of false information. These lists include many well-known and credible independent media outlets. This is not to say that every website listed is credible and should be supported. The point is that these types of lists only serve to “blackball” certain outlets and schools of thoughts which counter the mainstream version of events.
Newsguard is not the only fact checker service operating in the current “post-truth era”. Social media companies like Facebook have partnered with several organizations with the stated aim of fact checking and debunking disinformation. Of course, these organizations tend to reinforce the narratives being woven by the mouthpieces in the corporate media and the puppet masters working the politicians. For a moment Facebook partnered with reviled “fact checker” Snopes, but, after Snopes was discredited, Facebook has now partnered with companies like Lead Stories.
Lead Stories also “fact checked” The Mind Unleashed a couple times, always using arbitrary standards and semantics to make a story appear to be false or misleading. In one story, Lead Stories relies on data from the aforementioned Newsguard. So who is Lead Stories? The About page states that since January 2019 they have been a part of Facebook fact checker program. They describe the partnership as follows:
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“Under the terms of this partnership we get access to listings of content that has been flagged as potentially false by Facebook’s systems or its users and we can decide independently if we want to fact check it or not. In addition to this we can enter our fact checks into a tool provided by Facebook and Facebook then uses our data to help slow down the spread of false information on its platform. Facebook pays us to perform this service for them but they have no say or influence over what we fact check or what our conclusions are, nor do they want to.”
Lead Stories is run by Perry Sanders Jr., an attorney known for representing the family of rapper Notorious B.I.G. after his murder, and Editor-in-Chief Alan Duke, who helped create Lead Stories after 26 years with CNN. Despite Duke’s bio stating that he “did ground-breaking investigative reporting on the Jeffrey Epstein sex trafficking scandal“, CNN is most known as a “super spreader” of propaganda and fake news. It is CNN, ABC, CBS, the Washington Post and others who actually helped cover up Epstein’s crimes. The entire Lead Stories team is filled with former and current CNN employees, as well as other MSM outlets.
Two other organizations that have partnered with Facebook and fact checked TMU are Science Feedback and Africa Check, both which claim to identify and expose the spread of disinformation. Science Feedback describes itself as “a worldwide network of scientists sorting fact from fiction in science based media coverage. Our goal is to help readers know which news to trust”. Africa Check says they are a non-profit attempting to “raise the quality of information available to society across the continent.”
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As with Lead Stories and Newsguard, Africa Check uses semantics to label a story false or misleading. Science Feedback uses a similar strategy, casting The Mind Unleashed (and other alternative media sites) in a web of “disinformation” related to a report about the potential for a “mini ice age”.
Interestingly, Africa Check’s list of partners includes The Bill and Melinda Gates Foundation, yet another example of how the Gates’ spread their influence and agenda around the world – this time as part of an effort to control the dialogue around hot topics. Gates also funded the Event 201 pandemic simulation exercise which discussed the potential for censoring the internet or even arresting individuals who spread information that has been deemed false. Africa Check is also partnered with the George Soros-funded Open Society Foundations.
