Two years
ago I was on a faculty committee to choose the one book that incoming
freshman would be asked to read and discuss in discussion groups
during freshman orientation. It was the school of business’s turn
to choose the book, so I thought it would be valuable, for once,
for the freshman to read a book that was not the latest popular
left-wing polemic, as seemed to be the practice.
Academic
politics being what it is, I had little hope of convincing the
other members of the committee to choose a book by Mises, Rothbard,
Hayek, Hazlitt, Friedman or Rand. But still, since the committee
members were all part of a school of business and management,
I had hopes that we would at least adopt a book on the history
of American entrepreneurship, the debate over globalization, the
high-tech revolution, etc. I quickly learned that the only positive
role that I could possibly play on that committee was to hopefully
embarrass the other members out of adopting another truly awful,
economically ignorant attack on capitalism.
The most
passionate debates centered over two books that were favored by
several members of the committee and which, it turns out, have
become almost cult classics among the academic left. These are
Fast
Food Nation: The Dark Side of the American Meal, by Eric
Schlosser and Nickel
and Dimed by Barbara Ehrenreich. Both are New
York Times bestsellers and both are shockingly ignorant of
the most elementary level of economic logic. (I did succeed in
embarrassing my colleagues out of choosing them).
In The
Constitution of Liberty Friedrich Hayek made the point
that one of the keystones of socialism is the denial of individual
responsibility. Thus, the crusade for socialism always included
attacks on individual responsibility. For if individuals do not
have free will, and are not responsible for their actions, then
their lives must be controlled somehow – preferably by the state
according to the socialists. They must be regulated, regimented
and controlled – for their own good.
This is the
underlying message of Fast Food Nation, in which the author
makes the remarkable scientific discovery that a steady diet of
chocolate milkshakes and French fries, combined with little or
no exercise, will make you fat. Schlosser has nothing at all good
to say about the fast food industry despite the fact that millions
of Americans (and others) express their disagreement with him
every day by spending their money at these establishments.
Schlosser
fails to acknowledge that American consumers are as educated as
they have ever been and can judge for themselves where the best
place to eat is. Just as everyone has understood that smoking
is bad for your health for well over a hundred years, if not longer,
it is common knowledge that a super-sized double cheeseburger
with fries has considerably more calories than baked chicken and
broccoli. We don’t need Eric Schlosser to inform us of this.
One gets
the impression that despite his voluminous discussion of the alleged
problems of the fast food industry, Schlosser has never paid close
attention to the menu items at Wendy’s, McDonald’s, or Burger
King. These fast food restaurant chains, and many others, have
adapted to the American public’s demands for healthier foods by
cutting down on fat grams, offering more and more salads, wrap
sandwiches, and other more healthful items, as well as all kinds
of low-carb offerings. The free market is working, in other words.
But Schlosser’s book is nothing if it is not an uninformed attack
on the free market in the food industry.
Schlosser
reveals his true agenda in the book’s epilogue, where he sings
the praises of "scientific socialists," a term that
Lenin used to boast of the alleged accomplishments of Soviet socialism.
He lambastes capitalism in general and waxes eloquent about the
alleged munificence of government intervention, from the job-destroying
minimum wage law to "public works" departments and road-building
programs, which have been perhaps the most colossal examples of
government waste, fraud, inefficiency, and corruption.
He ends the
book by recommending a blizzard of government intervention, as
though that will make us all thinner, fitter, and healthier. We
need more government "job training" programs, he says,
despite the fact that such programs were even deemed to be abysmal
failures by the U.S. Congress itself in the 1970s when it sunset
the Comprehensive Employment and Training Act (CETA). We need
more laws that give special privileges to labor unions, says Schlosser,
who is apparently ignorant of how such union power played an important
role in almost destroying the American steel and automobile industries,
among others, over the past several decades.
The food
industry is regulated by federal, state, and local bureaucracies,
and by "consumer activist" busybodies in the nonprofit
sector, but that is not enough for Schlosser, who advocates layers
and layers of additional regulatory regimentation. He ignores
the most important type of "regulation" of the fast
food industry: consumer sovereignty. It is the quest for the consumer’s
dollar that creates the most potent incentives to offer safer,
tastier, and healthier food, but Schlosser makes no acknowledgement
at all of this important fact.
Creating
a new Soviet-style bureaucracy to control, regulate, watch over,
and punish ranchers, farmers and supermarkets is also on Schlosser’s
policy menu, further revealing his rather childishly naïve,
pie-in-the-sky view of government as some sort of omniscient and
benevolent nanny.
Free commercial
speech is also a problem that could be corrected with advertising
bans. This, too, reveals Schlosser’s economic ignorance: Advertising
makes the fast-food industry more competitive, and therefore
more likely to offer healthier food. If McDonald’s is the
first to come up with say, a tasty, low-carb meal, it will want
to advertise that fact heavily. And if it is popular, the profitability
of the meal will induce all of McDonalds’ competitors to produce
similar offerings.
Schlosser
does nothing more than repackage some of the same tired old myths
about capitalism that earlier generations of muckraking socialists
perpetrated. Indeed, on the back of the paperback edition of Fast
Food Nation is a blurb from the San Francisco Chronicle
proclaiming that Schlosser is "channeling the spirits of
Upton Sinclair and Rachel Carson." Indeed he is. Sinclair
was the early twentieth-century socialist author of the book,
The Jungle, which turned out to be a wildly inaccurate
and unfair portrayal of the meatpacking industry. Rachel Carson’s
fable about the alleged dangers of pesticides, the 1962
book, Silent Spring, became a classic of the environmental
movement despite the fact that it was a work of fiction.
The book had a powerful influence, however, and governments throughout
the world banned DDT and other pesticides beginning in the early
1970s. This ban has led to the death of literally millions of
people in the Third World from malaria. It has also caused numerous
crop disasters as voracious insects that were once killed off
with DDT are no longer, and substitutes are often unaffordable
in Third World countries.
In 1970,
shortly before DDT was banned, the National Academy of Sciences
determined that DDT had saved 500 million lives over the previous
three decades by eradicating malaria-carrying mosquitoes. DDT
was banned by the U.S. government in the early 1970s despite the
fact that no science was presented that it had the effects that
Carson and the environmental movement claimed it had.
Even if the
National Academy of Sciences estimate of lives saved by DDT is
off by a multiple of two, Rachel Carson and her crusade against
the pesticide would still be responsible for more human deaths
than most of the worst tyrants in world history.
The second,
and truly asinine, book of choice by the academic left is Nickel
and Dimed, by Barbara Ehrenreich. Although she is a Ph.D.
biologist who has written for Time, Harper’s, The
New Republic, The Nation, and the New York Times
Magazine, Ehrenreich pretended to be an indigent, entry-level
restaurant and hotel worker so she could write a book about her
experiences. To add to Eric Schlosser’s remarkable scientific
discovery that pigging out on fast food seven days a week will
make you fat, Ehrenreich makes the momentous discovery that entry
level jobs at fast food restaurants don’t pay very well.
Her main
theme is that people who leave the welfare rolls and go to work
have a tough time of it. Of course, that is true of many who are
entering the job market for the first time, whether they have
been on welfare or not. On the other hand, the hordes of immigrants
from Mexico and Central America – legal and illegal – seem, for
the most part, overjoyed at the prospect of having such jobs and
moving up and on from there, as generation after generation of
Americans has done. They obviously have not read Nickel and
Dimed.
What
Ehrenreich’s sob stories about the rigors of work at entry level
jobs shows is not that capitalist bosses are greedy, uncaring
exploiters – the watered down Marxist theme of her sophomoric
book – but that the welfare state, combined with the disastrous
government-run school system, has destroyed the work ethic and
job prospects for millions of Americans. Why prepare oneself for
a life of work if it is possible to simply sit back and collect
a welfare check?
This
of course is yet another example of what economists call the moral
hazard problem of the welfare state. By supposedly helping "the
poor," the welfare state harms them by inducing them
to avoid doing the very things that will make them un-poor – learning
how to interact in society, such as at a job; learning a skill
or trade; learning how to be a responsible citizen and employee;
saving some of your earnings; and getting married and staying
married.
The fact
is, every mentally capable person looks at entry-level jobs as
a first step on the economic ladder. And it is certainly true
that there is a great deal of upward mobility in the U.S. labor
market for those who want to work, gain experience, learn on the
job, and continue to educate themselves. Ehrenreich makes no mention
at all of any of this.
Like
Schlosser, Ehrenreich whines like a baby about the alleged "cruelty"
of capitalism while championing the same tired, old socialistic
agenda that Schlosser does. She advocates a super minimum wage
that would price out of jobs thousands of the very people she
claims to be so concerned about – entry level restaurant and hotel
workers. She urges government to build more government housing
projects, bemoaning the fact that public housing subsidies declined
during the 1990s.
For one
thing, welfare subsidies of all kinds often fail to rise as rapidly
during times of vigorous economic growth, such as in the 1990s
(even if that growth was artificially fuelled by expansionary
monetary creation by the Fed). Ehrenreich simply does not understand
this. Nor does she seem familiar with the disaster that government-run
housing projects have been in every city in America. The absence
of property rights in "free" public housing has created
a nationwide system of gigantic, abysmal slums plagued by crime
and squalor. Ehrenreich thinks we need more of this.
Moreover,
all the increases in government spending Ehrenreich calls for
would only siphon even more resources from the private sector
– the source of all government funding – causing fewer
jobs to be created there. It would also place a larger tax burden
on all workers, including the ones she claims to be speaking for.
The average American family already pays more in taxes than for
food, clothing and shelter combined, as Amity Shlaes documents
in her book, The
Greedy Hand, and Ehrenreich’s big-government agenda would
only increase this already confiscatory burden.
Authors
like Schlosser and Ehrenreich get big book contracts from major
publishers, are treated like celebrities on college campuses and
paid hefty speaking honoraria, and are always optimistically portrayed
as the next Upton Sinclair or Rachel Carson. But their books are
nothing more than carefully scripted, anticapitalist drivel that
is void of even the most elementary level of economic logic or
analysis. This is why economics is so important: today’s college
students who remain ignorant of economics are all the more likely
to be bamboozled by books such as these that call for an end to
the very system that is the sole source of American prosperity
– and of their own economic futures. Capitalism and its essential
ingredient – private property are also a prerequisite for
freedom. For as Ludwig von Mises wrote in The Free and Prosperous
Commonwealth (p. 67):