How I Failed to Explain Capitalism to My Daughter
by Sergei Boukhonine
by Sergei Boukhonine
DIGG THIS
Kids ask the
darnedest questions! A few weeks ago I was driving my eight-year-old
daughter to a tutor when a big sign "Going out of Business
Sales" caught my eye. The Albertson’s grocery chain was leaving
Austin. Now, I love a bargain as much as the next guy and, since
we had time to spare, I decided to check it out. Everything was
marked 60% off and I got a few bargains such as vitamin supplements.
My daughter ran around the mostly empty store managing to find a
few knickknacks she really, really wanted (e.g. she really likes
flashlights).
When we walked
out of the store with a feeling of deep satisfaction that only buying
something (necessary or not) for half-price could provide, my daughter
started asking questions. It went approximately as follows:
Dad,
why was this store so empty?
Well, they
are going out of business.
But
what does it mean?
They are
closing for good in a few days.
But
why?
Probably
because they couldn’t compete successfully.
Who
do they compete with?
Well, we usually
go to HEB, other people go to Wal-Mart or Costco. But those stores
also want Albertson’s customers, so they compete with Albertson’s.
But why
do they do that?
Hmm, I didn’t
really have a ready answer suitable for the situation at hand. An
explanation such as "competition maximizes efficiency of resource
allocation" might work just fine in a graduate seminar, but
would it work with an eight-year-old? Meanwhile, the evening commute
was getting heavy and driving demanded my undivided attention. So,
without further ado, I blurted out the following gem:
They compete
because they are greedy!
Ah-oh, that
didn’t go too well. "Greedy!!!" – screamed my daughter
– "That’s not very nice!" The traffic was getting heavier
and since I was at a loss for words, I decided to follow my grandma’s
favorite tactic – when you have no good argument, keep quiet at
all costs "like a Communist tortured by Fascists!" The
last phrase must have come from some old Soviet movie… In any case,
didn’t my wife and I tell our daughter countless times not to be
greedy and selfish and share her toys??? And in her elementary school,
doesn’t everyone get a prize of some sort even when they finish
dead last? With my unfortunate slip of tongue, didn’t I just smear
competition and even capitalism itself as brutish and nasty? With
luck, I thought, she would forget this conversation very soon!
We still had
a few minutes left, so I took my daughter to a gelato and coffee
shop where I got her two scoops of gelato in a nice wafer cone.
Yum! As she was enjoying her treat, she looked around and said:
"Dad, will this place go out of business?"
I looked around…
good location in a busy strip mall… nice gelato and coffee… a suburb
full of young professionals and UT students… "No" – said
I – "this place will stay open." And here is when my daughter
administered the coup de grace. In a triumphant voice, she announced
her alternative explanation: "Yes, they will stay open because
they are not GREEDY!!!"
The Agony
of Defeat and My Search for Lessons on Competition
As you may
imagine, I felt humbled, perhaps even humiliated. I always thought
of myself as a good instructor and supervisor who could explain
things patiently and creatively to even the dimmest students and
employees. My teaching evaluations supported this opinion. But here
I failed my own child! So I started searching for ways to explain
capitalism to children. Here are a few scenarios. All are based
on an imaginary visit to an ice cream parlor.
Price
competition: imagine that there are two ice cream places within
the same distance from our house. They sell the exact same ice
cream. One charges two dollars per scoop, the other – three dollars.
Which place would you go to?
Superior
service: imagine that there are two ice cream places within
the same distance from our house. They sell the exact same ice
cream and charge the same amount. The lady at the first place
always smiles and serves ice cream very fast. The lady at the
second place is slow and never smiles. Which place would you go
to?
Superior
selection: imagine that there are two ice cream places within
the same distance from our house. They charge the same amount
but the first place has ten flavors while the second place has
only five. Which place would you go to?
OK, these scenarios
are pretty simple (or, as my wife put it, dumb). More complex scenarios
would involve tradeoffs – price versus service versus selection
versus distance from home etc. These would demonstrate that competition
provides us with a variety of choices. Because of the competition,
everyone, from a spendthrift to a profligate spender can find what
they want – as it should be.
Before I finish
this article (or perhaps abandon it as articles and books are never
truly finished), I would like to ask the gentle readers for their
input. Maybe someone could write a children’s book explaining competition
(two feline friends going for ice cream?). Maybe such books are
already out there – please let me know what are they. In any case,
child development experts assert that childhood memories and impressions
are lasting and formative – let’s help the kids regard competition
as a beneficial force it is!
November
22, 2007
Sergei
Boukhonine [send him mail]
writes out of Austin TX.
Copyright
© 2007 LewRockwell.com
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