The Eyes Have It!
by
Sean Corrigan
by Sean Corrigan
What
a strange old place is today’s Britain – ‘a group of islands 20
miles off Calais, joined by a tunnel’, in the dismissive words of
a leader whose realm has obviously become too parochial for his
swelling majesty.
For
here we see that the organ of the thinking socialist, the New
Statesman, is carrying an article which has prompted the staff
surrounding the Labour leader at Downing Street to rush out a denial
that the First Citizen is ‘potty’!
Seeking
to determine ‘whether the Tories got it right’ with that exquisitely
controversial election poster of RobespiBlaire’s gleaming, demonic
eyes, the magazine asked psychologists and psychiatrists to give
their views.
"One
view emerged strongly: there appears to be something worryingly
adrift in the mind of Anthony Charles Lynton Blair, a man who doesn't
really know who or what he is," came the result.
"More
technically, he is diagnosed as a psychopath capable of reinventing
himself with remarkable dexterity, like an actor."
"What
most people call 'spin', the routine lubricant of all political
gearboxes, is, in Blair's case, eloquent self-delusion on a heroic
scale. He is one of the few politicians who has never told a lie
because his belief in whatever he says about public transport,
hospitals, schools, weapons of mass destruction is total."
Now
our views on this matter should be no secret to regular readers,
but aside from the Schadenfreude at seeing the Old Left disown
the preening cuckoo in its nest, we ought not to gloat too much
before looking in the mirror and asking ourselves whether we are
not possessed (oops!) of a little psychosis of our own.
For
there might be some among those calm, disinterested physicians of
the mind who might argue we exhibited the symptoms ourselves if
we ever believed any politician would be totally straight with us,
or that Soviet-style government by Five-Year Plan could really ever
deliver all those things on the list we naïvely put up the chimney
for Santa each Yule.
Or
if we forgot the critical fact that government is only, as Frédéric
Bastiat pithily put it, ‘the means by which everyone seeks to live
at the expense of everyone else’.
Or
if we re-al-ly believe that the richest, most technologically advanced
nation in history could not strike a simple disc of gold (his Congressional
Medal of Honour) with the correct pattern, in time for Antoine’s
trip up to the Capitol!
Perish
the thought, but you don’t think that could have been anything to
do with the fact that every political cartoonist and satirist
in Britain was positively drooling over the prospect of a photo-op
to parody, with the ever faithful RobespiBlaire depicted, tongue
out and ears back, getting his new dog collar and name tag from
the hand of his kindly master, Dubya-Dubya-III, do you?
Intriguingly,
the Independent carried a story that the Kick-Open-the-Door
policy – to adapt a phrase from Teddy Roosevelt’s time of
the present US administration might be starting to hurt Corporate
America, too.
"People
in China and Taiwan, and even Europe, go to McDonald's not because
they love the food, but because they want to have the American experience,"
noted Professor Shih-Fen Chen at Brandeis University, Massachusetts.
But
what, asks the Indy, ‘if American products have started to stand
for something else? Such as bullying imperialism or intolerance
of the rest of the world's problems?’
According
to work carried out by New York consulting firm RoperASW, the value
of America's favourite brands abroad is showing ‘unmistakable signs
of slippage’ and the Stars and Stripes may these days be about as
consumer-friendly as the death threats stamped on a cigarette packet.
The
report, acquired by Newsweek magazine, was based on hour-long
interviews with 30,000 consumers in 30 major economies around the
world and revealed that, of the top 10 global US-based firms, only
one saw an increase in its ‘brand-power’ compared with a year earlier.
This
result, coming in the fifth annual survey, was the first time that
American companies have seen their brand-power starting to sink.
"It's
an early-warning sign," commented Tom Miller, the managing director
of RoperASW. "We're seeing a shift in the balance of brand-power,"
before observing that while the effect of the brand erosion may
yet only have a marginal effect, even that could be significant
in today’s cut-throat world where "losing just one percentage point
of sales is increasingly a big deal."
Moreover,
when asked questions about ‘brand trust’, three US behemoths came
bottom Yahoo!, MTV and Citibank. (I guess they don’t get to see
Fox News in Magny Cours or Mannheim)
The
marketing gurus are taking these trends to heart, said the Indy,
citing advertising agency McCann-Erickson which recently sent a
memo to its US clients advising them to rethink their marketing
approaches and, above all, to avoid trying to "wrap their brands"
in the American flag.
The
war, the agency reportedly said, risked "tarnishing the reputation
of American culture and the mythic 'American Dream', which has long
drawn consumers around the world to the United States to live, work
or visit".
Fresh
from assuring American politicians on our behalf that ‘our job is
to be there with you’, while they violate their own Constitution
and betray the legacy of the Founding Fathers by re-ordering the
world in the name of socialist imperialism, never ‘compromising
the security of Israel’ as they do, perhaps the First Citizen, might
take note of this groundswell of distaste.
Otherwise,
as the opprobrium spreads to our enterprises, too, British
businessmen, their employees and their shareholders might also start
agreeing that the Fabian anti-capitalists at the New Statesmen
were all too correct in their diagnosis of their Dear Leader’s mental
state.
July
18, 2003
Sean
Corrigan [send him mail]
writes from London on the financial markets, and edits the daily
Capital Letter
and the Website Capital
Insight. He is co-manager of the Bermuda-based Edelweiss
Fund.
Copyright
© 2003 LewRockwell.com
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