Lew: The double-standard exhibited by the highway-beautification censors was evident from the start. No information promoting private businesses was allowed – information that would have been useful to both the driving public and business firms – but plenty of information promoting the state was (e.g., “this highway constructed during the administration of Governor Blotto” or “buckle up: it’s the law”). But what has generally been overlooked in all of this is the role that billboards have played in fostering highway safety. Billboards are designed to attract the attention of motorists, a quality that encourages alertness. In my youth, there were … Continue reading Billboards and Highway Safety
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