Dear Mark: 'Transformation' Edition
Mark’s Daily Apple
by Mark Sisson: A
Primal Take on Body Image
I don't usually
stick a Dear
Mark post in the middle of the week, but it's not every day
that I receive a barrage of questions on a single topic from dozens
of insistent readers demanding answers. Immediately after yesterday's
launch of the 21-Day
Total Body Transformation, I began receiving emails from
hesitant readers. Some were PB diehards skeptical of the book's
value to them, others wanted it but needed some clarification before
pulling the trigger. It was a wide range of questions I received,
many of which overlapped with one another, so in today's post I'll
do my best to collate, condense, and collapse them all into a few
select questions that represent the general gist of yesterday's
helpful for everyone.
been Primal for a couple years now and have things pretty dialed
in. Do I need this book?
No. You don't
technically need it. If you're Primal, content with your health,
body composition, stress levels, performance, etc., and pretty much
cruising along, you probably don't need the book. However,
anyone will still benefit from reading it, even the most diehard
grub-eating, shoe-eschewing, gallon-of-tallow-rendering Primal Blueprinter.
Everyone has at least one area of their lives that needs improvement,
one aspect that could be tightened up or dialed in a bit further.
This book addresses those areas (and everything else). Several commenters
noted that very feature of it yesterday.
really the best, easiest and least expensive (at the time of publishing
this post it's only $13.77 on Amazon.com)
response to someone interested in learning about the Primal way
of life. Just hand 'em a copy of the book and be on your merry way.
how is this different from the Primal Leap?
got good news and bad news. The bad news is that it doesn't include
the one-on-one support of the Primal
Leap, and there's no DVD, fancy three-ring binder or CDs. The
good news is that it's a whole lot cheaper than the Leap kit. Both
products offer essentially the same thing – a step-by-step, day-by-day
explicit explanation of the Primal transformation process – just
with different audiences in mind. I created the Primal Leap because
some folks simply need the multi-media input and direct, full, personal
support to go along with the guidebook. It takes all the guesswork
out of this stuff when you can get feedback directly from the source.
OTOH, with The
21-Day Transformation I’m offering a distillation of all
this great info for folks who want everything spelled out simply
for minimal cost.
Leap is first class (free premium booze, personal attendant, reclining
seat) and The
21-Day Transformation is business class for next to
nothing, but they both arrive at the same destination. And everyone
gets to point and laugh at the suckers in coach eating the SAD.
is this different from The Primal Blueprint?
Primal Blueprint takes a broader, more philosophical perspective
that requires the reader get deeper into the science, the evolution
and the back-story before getting into the "meat" of it.
That works well for a LOT of people. For The
21-Day Transformation we took all the observations
and questions we'd gathered from tens of thousands of user experiences
through the PB, MDA and the MDA
forum, Primal Leapers and PAST seminar attendees and then used
that input to reframe the Primal experience for those who prefer
to cut to the chase ("just give me the meat, Mark. Just tell
me exactly what to do"). It's a wholly new experience, with
new insights, new clarifications on older ideas, and a ton of added
value. Plus, it's more visual and succinct than The
Primal Blueprint, making it an easier, quicker read
for folks who want to jump in right away.
though, this book tells readers exactly what to do with less (but
just enough) of the "why." It doesn't theorize; it cuts right to
the bone and tells you what to do and how to do it.
call your seminar series the Primal Blueprint transformation. Any
link between that and this book?
(the book) effectively condenses Transformation
(the seminar) into a print publication. It covers all the same material,
plus more, and is designed to give you the direction you need to
go Primal. If you've already been to one of my seminars, this book
picks up where it (and my other books) left off. It will be a nice
refresher course of the material, and if you aren't able to make
it to one, this book is a pretty good replacement for what you're
If you're worried
about missing out on seeing my mug in person, I've conveniently
placed plenty of photos of yours truly in strategic locations throughout
the book, including on the cover (and yes, that's my wife Carrie
(age 55) running on the beach next to me). It's not quite the same
as being at the seminar, but it's close enough. Sadly, I was unable
to effectively replicate the lunch refreshments usually offered
at our seminars. I advise nibbling on some jerky as you read.
how can you call it a total body transformation in 21 days?
going to lose all the weight you want in 21 days. You're not going
to replace most of your body fat with mostly lean mass in 21 days.
You're not going to reverse type 2 diabetes, get off all your meds
(maybe some of 'em, though), and forever correct your skewed lipid
numbers in just 21 days.
not the point. The point of the 21 day period is to reprogram your
genes to become an efficient fat burner, so that you can eventually
lose all the weight you want, start to heal metabolic damage and
arrive at your ideal body composition. It's to effortlessly lose
half a dozen pounds in a few weeks, when previously you've struggled
to lose that many in four months, so that the road to getting lean
suddenly opens up. It's to show you that it’s never too late to
improve your health, that this "getting healthy, fit, lean, and
happy" stuff isn't that hard – or even unpleasant. It's downright
simple, intuitive, and pleasurable.
the rest of the article
October 24, 2011
© 2011 Mark's Daily Apple
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