BBQ, Wal-Mart, and the Flag
by
Jef Allen
As
long as I don't write about the government, religion, politics,
and other institutions, I am free to print anything.
~ Beaumarchais (1732-1799)
In
response to my recent column for this site, "Barbeque
and the Battle Flag", I received a great deal of email.
Much of it was positive in its support for Maurice Bessinger and
his struggle with Wal-Mart over the chain’s decision to discontinue
selling his barbeque sauce. Some of the responses were, not surprisingly,
rather negative.
One
of the more interesting negative responses came from an individual
who wrote under the ironic nom de plume "The American."
The message is interesting, not in its tone or hostility, but rather
in the author’s underlying supposition that, since Mr. Bessinger’s
opinions are not politically correct, he should expect no right
to free speech in America today. Of interest as well was his obvious
glee in the fragmentation of conservative voices in our country
caused, in part, by the demonizing of the Confederate battle flag.
In
its unedited form, "The American" wrote:
You
could at least speak the truth. Mr. Bessinger does have material
that could be called "racist" at his stores. He even went as
to say so recently in a story in "The State" newspaper. I know
you folks want to better your side at all cost, but this is
rather lackluster. BUT I like it. It has done my side the greatest
service. You have now split your base, the members of the VFW
here in SC (South Carolina) that did support you now
have turned away. Why, cause as far as they can see Mr. Piggie
beat down their flag. I love it, smooth move, my man.
Apart
from "Mr. American’s" presumption that I have a "side"
that I want to better at all cost, I was taken by his obvious excitement
that members of the VFW and other conservative Southerners would
now be at odds because of Mr. Bessinger’s decision to remove the
American flag, and replace it with the state flag of South Carolina
and the Confederate battle flag.
In
my view, Mr. Bessinger’s act was a form of pure political expression.
He was expressing his displeasure with the government. I was under
the impression that freedom of speech, especially political speech,
was at least part of what these veterans fought for.
Tell
me, am I mistaken?
Do
you go to war for a flag, or that for which it supposedly stands?
I say "supposedly," not to be flip, but because it would
appear that the Stars and Stripes no longer flies over a government
that respects the rights of individuals, especially the right to
hold unpopular opinions and express them in a nonviolent manner.
Today, you either get on the same page in the hymnal with the left’s
anointed special interest groups, or you had better just shut the
hell up.
At
what point does "hate crime" become "the crime of
hate"? When will it no longer be the act of violating another’s
rights, but the mere possession of an idea that defines a criminal
act, and who makes these decisions?
To
go a step further, what portion of the Bill of Rights is not currently
under assault? One’s right to freedom of speech? Perhaps one’s right
to keep and bear arms? One’s right to be secure in your person and
property from unwarranted search and seizure? Tell that to the folks
at the airport, or the cop who circles your car at a random roadblock
with a drug sniffing dog. What about the 10th Amendment,
perhaps the most disparaged of all?
Would,
or perhaps more correctly, should people still be willing to fight
and die for the piece of cloth called the Stars and Stripes, if,
bit by bit, what that cloth is supposed to represent is corroded
to the point it no longer resembles the values and principles that
they hold dear?
Ultimately,
it would be my hope that if the members of the VFW fought
to defend the unalienable rights, delineated in our founding documents,
we as Americans possess, most will come to see Maurice Bessinger’s
act not as a sign of disrespect for their sacrifice, but as an exercise
of the freedoms they fought to preserve.
My
response to "The American", which incorporates a portion
of my communication with Wal-Mart Stores on this issue, was delivered
as follows. A portion of my letter was edited to eliminate redundancy:
Thanks
for writing.
I
don't dispute that Mr. Bessinger has controversial views on race,
however I believe you missed my point entirely.
I
think Wal-Mart is guilty of inequitably applied speech and conduct
codes. They are punishing Mr. Bessinger because they do not, ostensibly,
support his political position, a position that was known, or
should have been, to Wal-Mart when they originally engaged in
business with Mr. Bessinger.
Mr.
Bessinger has not been secretive or clandestine in regard to his
social or political views. Wal-Mart denies that the removal of
his products was a result of his decision to remove the American
flag and fly the state and Confederate battle colors, but the
evidence would suggest otherwise.
You
might find the text of Wal-Mart's response to my direct letter,
and my response back, better outlines my position.
Wal-Mart's
reply to my original complaint letter:
The
decision to discontinue Maurice's barbeque sauce never had to
do with the Confederate Flag. The decision was initially based
on the fact that the supplier is the center of a controversy and
we didn't want that to get in the way of our ability to care for
our members. After an evaluation of this supplier we decided that
we do not want to continue doing business with them. We are in
the process of removing the product from both Sams and Wal-Mart
Ashley,
Customer Relations
My
response to Wal-Mart:
Thank
you for your reply. Your response raises additional questions:
Rapper
Eminem is at the center of a controversy based on freedom of speech
issues as well. His songs contain lyrics that many find offensive,
especially gays and women. Click on the following link to review
for yourself:
http://www.eminemworld.com/lyrics.html
Have
you chosen to remove his CDs from all of your store shelves? Do
you refuse to do business with Interscope Records because of the
controversial position taken by their artists?
Is
it Wal-Mart policy to remove the products of any corporation whose
officers or key officials take unpopular political positions?
If so, does this apply to foreign suppliers as well as domestic?
Have you investigated the political positions, or organizational
affiliations of any officers of any other vendors that you represent?
Please feel free to limit your search to processed food manufacturers
only, if this helps.
Who
within Wal-Mart makes the determination as to which supplier speech
is acceptable, and which is not? Is this policy published for
your vendors to review prior to engaging in business with Wal-Mart?
Is your "approved speech" criteria part of your mutual business
contract, or do you just make up your mind on the fly?
I
would appreciate a reply. Thank you for your attention to this
matter.
Jef
Allen
I
also find Wal-Mart rather hypocritical in their position on Mr.
Bessinger, since they are currently the beneficiaries of what
is virtually a slave labor force. Please review the following
link: http://www.nlcnet.org/WALMART/bangwal.html
Wal-Mart would appear to have a very flexible set of principles.
Obviously,
it takes a lot to offend the sensibilities of Wal-Mart management
unpopular political speech, for example.
Thanks
again for writing. I appreciate your input.
As
of this writing, I have not heard back from Wal-Mart Stores.
September
23, 2000
Jef
Allen is a technology professional in Georgia. As a reformed Yankee,
who has lived in the South for roughly twenty years, he has very
little tolerance for Northern sanctimony, or the erosion of individual
liberty.
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