You have
heard this phrase: "He can buy from a [ ], sell to a [ ],
and make a profit."
Here are
the most likely choices:
- Jew
- Scot
- Dutchman
- Armenian
Why? What
do these seemingly disparate groups have in common, other than
money?
Let’s begin
with the least known group.
THE
ARMENIANS
In 1962,
I had a Jewish roommate, Roger Hartman. I didn’t know much about
Judaism back then. Roger had grown up in the area around Fresno,
California not exactly a cosmopolitan region. His family
had later moved to San Francisco, as I recall. He told me why:
"When the Armenians moved in, the Jews moved out." I
don’t know if he really meant this specifically about his own
family, but the phrase was obviously common among Jews in the
area. Armenians are highly competitive in commerce. They are famous
as rug merchants, but their skills go way beyond importing rugs.
I knew less
about Armenians in 1962 than I do now. I’m now married to one.
But I never did forget Roger’s comment. There was, and is, a large
Armenian population in the Fresno area. The most famous Armenian-American
author, William Saroyan, was born in Fresno in 1908. My father-in-law
grew up in Kingsburg, not far from Fresno.
Side note:
Armenians are easily identified by their names more easily
than any other national group. Their names usually end in -ian
or -yan. My father-in-law was an exception: Rushdoony,
not Rushdoonian. He told me why. His family had roots back to
royalty in Armenia. When the Turks conquered the country nine
centuries ago, they forced a name change on everyone, so that
they could be easily identified. They added the -ian sound. My
father-in-law’s family escaped the restriction because of the
family’s royal lineage. Anyway, that’s what he told me. As someone
who read a book a day for 60 years, he knew about such things.
The Armenians
are the entrepreneurs of Western Asia. This has been true for
centuries. I found it interesting that in the old "Upstairs,
Downstairs" series, when the script writers wanted to portray
a rich, aggressive, unscrupulous, social-climbing businessman,
they chose an Armenian. It may have been too politically incorrect
to select a Jew, but the decision was nevertheless believable.
The character was looked down on by the upper crust. They referred
to him as a Jew, he said. This upset him; he was proud of his
Armenian heritage.
In the Soviet
Union, Armenians were called the Christian Jews. There was considerable
hostility and discrimination in Moscow against members of both
groups. But, like Jews, Armenians climbed their way to the top
of the Communist Party’s hierarchy. Anastas Mikoyan was the most
prominent of them. He was the Commissar of Food Supply and then
Minister of Trade under Stalin. He was elected president in 1964,
a ceremonial post. He survived. He never missed a trick. He introduced
Eskimo Pie into the USSR one of the more productive things
ever done by a senior Soviet bureaucrat. His brother Artem designed
the MiG jet fighters. Under Gorbachev, Abel Aganbegyan served
as senior economic advisor. Yet Armenia was the smallest of the
Soviet republics, both in population and geography.
There is
another shared feature with Jews. In 1915, the Turks committed
the first genocide of the twentieth century. They killed about
a million Armenians. This policy was systematic. Most people have
never heard of this event. (On the persecution, see the great
but little-known 1963 movie by Elia Kazan, America, America.)
Because World
War I was going on, the Armenian genocide received little publicity.
It was concealed because the Germans and the Turks were allies.
Word did not get out, except for survivors’ accounts. War news
dominated the Western press. Also, Turkey was crucial internationally
because Turks controlled the Dardanelles, the narrow access to
the Black Sea. The Turks could seal off access from the Russian
Navy’s only warm water port. British foreign policy had long been
favorable to the Turks because of this geography: the balance
of power. So, there was no outcry from the West after the War,
despite Turkey’s former alliance with the Germans.
The famous
British historian Arnold Toynbee did much of the research on the
Armenian genocide for Lord Bryce’s 1916 collection of survivors’
accounts. My wife’s grandfather, who had a photographic memory,
has two articles in the book. It was an official publication of
the British government, but it had no political effect.
THE
DUTCH
When we think
of the Dutch, we think of "Dutch Treat." This term applies
to dates in which the woman pays her share of the evening’s expenses.
Whether the practice originated in Dutch-American circles, I do
not know, but the phrase has stuck.
The Dutch
are frugal. They are legendary for this frugality. They are good
farmers, especially dairymen. They are not equally famous in commerce,
although there are highly successful Dutch-affiliated companies.
The Herman Miller Company is dominant in business chair manufacture.
The Dutch are regional: Grand Rapids, Michigan, is an urban enclave.
In the seventeenth
century, the Dutch rivaled the British in world trade, yet their
country was tiny, dug out of the sea by means of dikes and windmills.
They had money, and they had great artists. They were also ruthless
colonialists in Indonesia. They took no guff. They fought a naval
war with Cromwell’s England: two Calvinist powers going at each
other with fleets. The war continued under Charles II. New Amsterdam
became New York City in 1664.
It is one
of those historical anomalies that they arrived, seemingly out
of nowhere, in the early seventeenth century. They were masters
of commerce. Their central bank actually preceded the Bank of
England (1696). They had a well organized stock exchange. They
also had help from Jews, who had been kicked out of Spain by Queen
Isabella in 1492, and had fled to Antwerp and Amsterdam, where
there was greater religious liberty for them.
The Dutch
reputation for frugality as consumers is an extension of their
former reputation as hard-bargaining traders. The same legendary
frugality is associated with the Scots.
THE
SCOTS
In the eighteenth
century, the Scots replaced the Dutch as the world’s traders.
While the English gained this reputation, the Scots had the edge.
Union with England came in 1707. From then on, the Scots took
advantage of the British colonial empire. Again, like the Dutch
a century earlier, they came out of nowhere. In 1650, Scotland
was poor, a backwater of Europe. By 1750, the Scots dominated
trade and philosophy. David Hume, Lord Kames, Adam Smith were
Scots. By 1850, Scots around the world dominated invention and
entrepreneurship. From James Watt to Andrew Carnegie, the Scots
pioneered manufacturing and mass production. Arthur Herman’s book,
How
the Scots Invented the Modern World (2001), tells this
remarkable story.
By 1950,
the Scots were still influential as individuals, but not as a
self-conscious, well-connected group. Ronald Reagan was one of
them, and he attended a traditional Presbyterian Church, as a
good lowland Scotsman should. But we do not think of Reagan as
a Scot. While Sean Connery represents them, they are not organized
sufficiently to be represented.
THE
JEWS
Like the
Dutch in 1600 and the Scots in 1700, Jews in 1900 came out of
nowhere or its cultural equivalents, Russia and Eastern
Europe to dominate the movie industry and radio in the
first half of the century, and the economy in the second half.
The Rothschilds
made their fortune under Napoleon, and other banking houses of
the late nineteenth century were Jewish-owned. But the Morgan
network was dominant in America in 1890, not Jewish investment
banks. The Rockefellers became competitors by 1910. Kuhn Loeb
was not in this league. The only Jewish-owned commercial bank
of any consequence in New York City was the Bank of the United
States, which went bankrupt in the Great Depression when the gentile
bankers who ran the Federal Reserve System refused to bail it
out. The other big banks were protected.
Jews are
not legendary as tight-fisted consumers. They are not Scots or
Dutchmen. Jewish extravagance has in fact elicited envy in Europe,
especially before and after World War I. Two phrases tell the
story:
"He
Jewed me down."
"A
Jewish brother-in-law deal."
Both phrases
reflect retailing. "He Jewed me down" is the complaint
of a gentile wholesaler trying to sell to a Jewish retailer. "A
Jewish brother-in-law deal" reflects the consumer’s quest
for a discount. Thus, we return to the original phrase: "A
Jew can buy from a [ ] and sell to a [ ], and make a profit."
If someone
said, "He Jewed me up," it would sound strange. That
would be the complaint of a consumer against a retailer who charged
too much. But Jews are not famous for charging too much. They
are famous for the Jewish brother-in-law deal.
Here, we
see the entrepreneurial flair at work: "Buy low, sell higher,
but lower than the competition." Recently, I bought a new
Sony digital voice recorder from Abe’s of Maine. The shipping
box had a New York City return address. Now, Abe may be a clever
gentile cashing in on a group reputation, but when it’s Abe’s
of Maine, the public gets the idea that wherever you go, you can
get a Jewish brother-in-law deal. Except in Fresno.
Jews are
prominent in academia, law, and medicine. This has long been the
case in medicine. Jews for centuries served as physicians for
Christian and Muslim rulers. "My son, the doctor" was
basic to Jewish family advancement and even survival. Similarly,
when the Czar opened up residence in Moscow to members of the
state’s symphony orchestra, Jewish children all over Russia were
seen carrying violins. A violin was the ticket out of the ghetto.
Jews are
famous for comedy. This is an odd fact about modern Jews. Humor
was frowned on in Orthodox Jewish circles for many centuries.
("Orthodox" was a pejorative term applied to Talmudic
Jews by liberal and secular Jews in the early nineteenth century.
A Talmudic rabbi and scholar, Samson R. Hirsch, decided to accept
the term and run with it in the mid-nineteenth century.) Yet by
the days of vaudeville, Jews were prominent comedians. The most
famous Russian comic in America, Yakov Smirnoff, is a Jew. But
he did not know he was Jewish until his parents told him, when
he was 13, in 1964. They were afraid of persecution. ("What
a rotten country!") They emigrated in 1977. Somehow, in less
than half a century, Jews became professional comics. I have never
seen a book on how and why this happened. It was as if Jews have
a humor gene that had to be suppressed by the rabbis, and when
the rabbis’ influence waned, Jews started making people laugh.
By the way,
in the collection called The World’s Shortest Books, Famous
Jewish Farmers has to be included, right next to Famous
Gentile Violinists.
WHAT’S
THE CONNECTION?
Half a century
earlier in each case, it would have been impossible to predict
the group’s imminent dominance.
All four
groups have this in common: a strong sense of the covenant. The
covenant is an Old Testament idea: Abraham’s covenant with God,
marked by circumcision. Membership in the religious community
is basic to the survival of the group.
Family and
cultural ties are common to most groups, especially prior to the
Industrial Revolution. But the covenant ideal meant that God had
singled out a group to represent Him, and that He promises to
make it prosper if members obey Him. Leviticus 26 and Deuteronomy
28 are the central passages.
The lowland
Scots after 1550 were Presbyterian Calvinists if they were anything.
This meant the doctrine of predestination and also a vision of
world expansion, a theology called postmillennialism. But it took
150 years for this outlook to produce the Scottish transformation.
Why so long? I have no idea. Herman’s book begins in 1697, which
is too late to answer the question.
The Dutch
did not call themselves Presbyterians, but the church structure
and the theologies are so similar that it takes a specialist to
distinguish them. In the seventeenth century, there were more
Dutch postmillennialists than there are today (i.e., more than
none).
Both theologies
rested on the idea of God’s covenant, which encompasses family,
church, and state. Both theologies produced an outlook of "them
vs. us, and we can beat them."
One of the
best short books on business leadership is Max DuPree’s Leadership
is an Art (1989). DuPree ran the Herman Miller Company
for many years. His father founded it. DuPree actually uses the
word "covenant" to describe the business’s key factor.
He does not mean contract. While I think the use of "covenant"
is misused here, because covenants in the Bible relate to family,
church, and state, his main point is correct: contracts are not
enough.
Covenantal
relationships enable participation to be practiced and inclusive
groups to be formed. The differences between covenants and contracts
appear in detail in "Intimacy" (p. 25).
The Armenians
are not covenant theologians. Armenia was the first nation to
adopt Christianity, in either 301 or 303. They were a warrior
people for a long time, standing in the gap in 451 A.D. to repel
the Persians. The battle of Avarier is not as famous as an anti-Persian
battle in the way that Thermopylae is, but it was important. They
were invaded again and again, and they lived for 900 years under
the Turks, except for the thirteenth century under the Mongols.
(My father-in-law told me that his father told him that in the
margin of the community’s heirloom Bible, there was a notation:
"Today, the Mongols passed through.") Persecution held
them together. They have had a sense of religious solidarity,
and this persisted even after they arrived in Protestant-secular
America.
Their economic
success is more difficult to explain than the success of the other
three groups. This may be for lack of interest on the part of
historians and economists: fewer books on them.
The Jews
were traders for centuries. Religious ties made possible a network
of international communications and transactions. They also had
their own courts and legal precedents, called "responsa."
Owning land was difficult except in separate communities. Capital
in diamonds or gold was portable, unlike land.
The Dutch
had to learn other European languages in order to trade. They
also became skilled sailors. The country is tiny. It has few natural
resources. If they wanted to prosper, they had to trade. They
did. But they had a sense of destiny about them, which led them
to fight the Spanish in the late sixteenth century, gaining independence
in the early seventeenth. In 1689, after their defeat by the British
Navy, one of their rulers, William III, became the king of England.
"If you can’t beat ’em, join ’em." His wife inherited
England for him. Maybe this was the original Dutch Treat.
There is
another factor: separation. This means cultural separation, but
it can also mean confessional. In America, the Dutch still set
up parent-run private schools that are formally Calvinistic. When
I lived in the border town of Lynden, Washington, in 1976, there
were more children enrolled in the Christian schools than in the
public schools. The Dutch pay for their cultural and confessional
separation. Theology was sufficiently well defined that, at the
border on Sunday morning, you would see Dutch-American Calvinists
heading to Canada to worship, and Dutch-Canadian Calvinists heading
for the U.S. They were polite, hard-working, well-fed people on
both sides of the border. And on both sides, we "gentiles"
labeled their mentality: "If you aren’t Dutch, you aren’t
much." On neither side was it wise to mow your lawn on Sunday.
On the American side, only one gas station was open for business
on Sunday, on a rotating basis with the competition, to serve
the needs of gentile tourists.
CONFIDENCE
ABOUT THE FUTURE
Members of
all four groups have seen themselves as hand-picked by God to
dominate trade. They have regarded themselves as possessing an
advantage over everyone else, either in brains, trade, or the
ability to prosper under the radar. This outlook came earliest
to Jews, then the Armenians, then the Dutch, then the Scots. Their
sense of group solidarity was not unique, but their sense of participation
in a covenant that promises economic success has been unique.
The Dutch
and the Scots have lost their sense of inevitable covenantal victory,
but not their sense of frugality. They have transferred to thrift
what they once attributed to God’s covenant. Adam Smith wrote
Wealth of Nations (1776) as a manifesto of this theological
shift.
Innovation,
uncertainty, cost-cutting, new markets, profit and loss: here
is the program of personal success for the entrepreneur. When
you belong to a group that will help you when you fall, which
will provide start-up capital to get you going, you have an advantage.
The Koreans have this outlook and group support in the United
States. The Koreans, more than any Asian immigrant group, are
Christians: specifically, Presbyterians. It is interesting that
the dairy farming Dutch in Southern California have sold their
land to developers, who in turn sold new homes to the Korean children
of the family-run, drive-through dairy stores of 1960. The Dutch
then moved to Lynden. That relocation process has been going on
for three decades.
Without confidence
in the future, the entrepreneur cannot function. He becomes at
best an investor in bonds or other fixed-income ventures. He accepts
statistically insurable risk in place of unpredictable uncertainty.
He becomes frugal, advancing himself by means of the steady excess
of income over outflow. He does not change society through innovation.
CONCLUSION
If you can
buy from a [ ], sell to a [ ], and make a profit, your future
is secure. Most people can’t.
As the free
market erodes family ties, group solidarity, and persecution,
members of many groups can get in on the cornucopia. It is clear
that the Japanese have a similar mindset as the four groups, but
without the doctrine of the covenant. The Chinese are now adopting
it. The freedom to compete breaks down the barriers to entry.
But, as the free market moves westward, those who belong to subgroups
that have the same outlook as the Big Four enjoy an initial advantage.
Group solidarity fades in the face of open competition, but this
takes time. When an innovator has confidence in the future, which
includes confidence in the safety net of his family or his confessional
group, he has an advantage: less fear of failure.
Faith is
then transferred to the free market itself. In Europe and America,
faith in the twentieth century was transferred from the free market
to the welfare state. The reverse process is true in Asia. This
is why Asia now has an advantage over the West: social and racial
solidarity coupled with increasing faith in the free market and
declining faith in the state, whether Communist or Fabian socialist.
In
the interim period, in between the coming of the free market and
the erosion of social and racial solidarity, confidence is on
the side of the family-based small enterprise. Asia is booming
because of this. China seems to have the unique combination. We
shall see what happens when the boom turns into recession after
China’s central bank stops creating fiat money like a drunken
(non-Dutch) sailor.