Do the Smug Thing

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TechCrunch is a very successful blog that covers Internet startups (or interesting new Internet initiatives from companies that have been around). In a very funny post, he describes a new Digg-like site for complaining about companies. As a journalist with high ethical standards who covers tech companies he calls companies out about specific cases of bad behavior regularly. But he detects something else in this site. Something Thomas Sowell called the “vision of the anointed“:

As you would expect, the site is filled with typical rants against Walmart and other easy to target companies. One Scottish company is being attacked because they ship scampi to Thailand to be hand peeled prior to being shipped back to the UK for consumption. “This is revolting” says one user. On the other end of the spectrum, anyone wearing and selling red stuff is celebrated because they, and apparently they alone, care about people with AIDS.

One misguided user posted a not so popular rant suggesting that corporations should not be held accountable for all of the worlds ills. This posting has a very low rating right now.

I’m guessing people like that will be quickly beaten out of, leaving a smug nest of Toyota Pious driving do-gooders behind to fix all of our problems by complaining about them in unison.

9:22 am on January 29, 2007