Is Google Turning Us Into Cyborgs

Email Print

by James Altucher: If
You Want People To Like You, Die



search on Google that took someone to my blog: “free”]

I'm missing
something from my life. My life feels empty. If I only had..If I
could only get…If I only knew…and if I can't get it all then…

The human body
and mind are insufficient, are too small, to satisfy that incompleteness.
So we created a bigger brain, and we spread it throughout the world.
Now it's too big so we need to create a memory to retrieve neurons
buried under trillions of u201Cpagesu201D so we call our new mechanical
memory, u201CGOOGLEu201D.

We only search
when we are unsatisfied, incomplete, missing. We need one more piece
of information, we need one more picture, one more fact that can
fulfill us and make us more complete, smarter, better, ultra-human,

I watch my
stats for my blog religiously in realtime. I see what people search.
In general, people are not happy. They want those missing holes
filled. They want to be happy but they can only be if….

Just now, someone
from Mountain View (ironically, home of Google, Inc.) using a Nokia
phone, searched u201Cfree Why was
he searching that at 6am, maybe stuck in traffic in the criss-crossing
Silicon Valley freeways, on the way perhaps…to Google HQ?

He ended up
this post
: Perhaps the photo of a young Mitt Romney is enough
to make the leap into the category searched. Or the fact that I
recommend sex every day to newlyweds. But the cobwebs in our cyber
memory twist it briefly into the wrong purpose. The visitor waited
three seconds before he clicked away.

original name of “Google” was “Backrub”. See also,
“10 Unusual Things I Didn’t Know About Google”

What else is
missing in our lives? What else do we need to search for until life
is complete? I will tell you because I'm watching the searches right
now. It's like watching an ongoing diary of the unfulfilled, the
sad, the need to feel justified. The ongoing diary of what society
needs this very second.

The next search
I got:

ten reasons Not to apply to Harvardu201D , which took our friend
to this post: 10
Reasons Parents Should Not Send Their Kids to College.

Let's guess:
his parents want him to apply to Harvard. But maybe he doesn't want
to go. Or he's afraid he won't get in. Or his girlfriend is going
to Ohio State and he wants to go there with her. Or he doesn’t
want to be a student at all. He wants to be an artist. The pressures
of society weigh hard on the head of a 17 year old and he needs
the help of the societal Borg consciousness of the Internet to help
him justify not applying to Harvard (not just any school, but HARVARD).

The very next
search, one minute later:

the shareholders of Facebook make money?u201D which took another
reader to
this post:

Jealousy perhaps?
Please god, I've worked hard all my life and now some janitor at
Facebook will make $200 million and will never have to work again,
will find the monetary equivalent of enlightenment and freedom.
I need to know, he searches, how much money they will make. What
I am missing? What have I missed out on? More justifications for
proving my life is unfulfilled and now where I wanted it to be.
Google will help!

Next search:

Artu201D which takes the searcher to this post I wrote where
I interviewed
the porn star-turned-painter, Ben Banks.

A few months
ago Ben had to ask me to take the post down for awhile as it confused
the potential buyers of his art but more recently he said I could
return it to u201CVisibleu201D status. Power to him. And power to someone
who decided to breed u201Cpornu201D and u201Cartu201D in a search because art is
often about the fulfillment of desire. And who wouldn't want to
watch the beautiful motion of two bodies having sex under the intellectual
umbrella of u201Cartu201D?

the rest of the article

17, 2012

Best of James Altucher

Email Print