How Well Do You Know Cocktail Culture of Mad Men Era?

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Raise a glass
to the return of Mad


The award-winning
TV show set in the Madison Avenue advertising world of the early
1960s has done more than any other show for the renewed popularity
of spirits and classic drinks.

And so, we’ve
concocted a quiz to test your knowledge of the cocktail culture
of the Mad Men era. Drink it in, and enjoy!

1. What previously
obscure spirit skyrocketed to popularity in the Mad Men era?

(a) Absinthe
(b) Cachaca
(c) Vodka
(d) Bourbon

2. Traditionally,
vodka was not used in which of the following drinks:

(a) Bull Shot
(b) Martini
(c) Caesar
(d) Cosmopolitan


3. In Season
1, department store heiress Rachel Menken sips a fancy tropical
concoction. ‘That’s quite a drink,’ Don Draper tells her. We agree.
Which of the following did not create the rum-based drinks that
had 1960s North America going cuckoo for tiki?

(a) Don the
(b) Don
(c) Donn
(d) "Trader
Vic" Bergeron

4. Tiki is
making a comeback. Which of the following is not a tiki drink?

(a) Boo Loo
(b) Coco
(c) Honi
(d) Pu

5. In Season
1, Roger Sterling has a memorable lunch of vodka martinis and oysters.
Vodka is a classic pairing with the bivalves, but so are all the
following except:

(a) Chardonnay
(b) Sherry
(c) Chablis
(d) Champagne

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30, 2010

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